Mrs. Anubhuti Jain Mishra is the founder of Anubhuti- An Experience, which is a natural skin and hair care brand. She started her journey in October 2020. She delivered her baby in the year 2019. Unfortunately, her baby was born with a chronic kidney disorder. The stress of being a new mom and an unwell child took a toll on her body. She also faced postpartum issues such as severe hair fall and acne marks. To cure these issues, Anubhuti started with natural DIY. This led her to the idea of business. Initially, she started with seven flavors of lip butter, and today she owns more than 65 products of her brand. The feedback and questions from customers helped her business grow as she launched more products according to needs.
Starting your own business is always tough, especially for a new mom with an unwell child. Anubhuti did not give up and worked day and night to set up the business. She also has great support from her husband.
There’s competition everywhere, be it any business. These days the marketing of organic products is everywhere, which makes it difficult for new brands to expand. The Legit Talks asked Anubhuti about how she survived in this growing world of competition. Anubhuti works truly hard and is honest with her business. She said that though they are growing slowly, it is organic growth. She does not do any paid partnerships or advertisements for their products. The only principle she follows is to not give up; whatever happens, happens for a reason.
Anubhuti also faces bad days in her life, but her husband always supports her. She has also been a participant in the Shark Tank India season 2. She faced many difficulties even with the vendors for raw materials, as it was difficult for them to trust a woman business entrepreneur.
Being an engineer has taught Anubhuti that she can do a lot more than she thinks. She is capable of achieving many accomplishments in her life and nothing can stop her.
Anubhuti describes herself as a risk taker and not one with taking calculative risks. She goes with the flow and believes in herself while taking risks. She gave a beautiful example about her son. She got to know about his condition when she was seven months pregnant. She was given the choice of dropping the fetus and discontinuing the pregnancy. She thought to herself and realized that she does not have the right to take someone’s life and she continued her pregnancy. It was a very high risk she took her life.
The Legit Talks asked her about what challenges she faces during her journey as an entrepreneur. Anubhuti said that initially she didn’t have any help and she worked day and night. Her health worsened and therefore she had to take the help of supplements to keep her going. However, she said that since she was driven with passion, everything was worth it.
The advise that Anubhuti wants to give to the upcoming young entrepreneurs is that take risks and don’t give up, and keep going on the path that you have chosen.
Anubhuti appreciates the efforts of The Legit Talks team. She says that the talks not only motivate the audience but also the speaker. It motivates them to do more good work and boosts their confidence.
Watch the complete interview on the following YouTube link:
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Instagram: Personal | Business Page
Check out the Website for amazing products: www.anubhutianexperience.com
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